Bare-Edge Unlined Demi Lift Bra with Jelly Gel - FirmaLift
Product Details
The Bare-Edge Unlined Demi Lift Bra with Jelly Gel - FirmaLift is designed to give you natural lift, smooth shaping and barely-there comfort under everyday outfits. With lightweight unlined cups, soft underwire support and a clean bare-edge finish, it helps create a smooth, invisible look without bulky padding.
The jelly gel bonding helps the bra sit smoothly against the body, reducing visible lines, harsh seams and pressure marks under clothing. Its demi neckline is designed to sit beautifully under scoop-neck, square-neck and lower-cut tops while supporting a softly lifted shape.
Soft memory underwire helps mould gently to your natural shape, offering support without the stiff feel of traditional underwire. Wide comfort straps help distribute support more evenly, making this bra a refined everyday option for women who want lift, elegance and a lighter feel.
Size & Fit
This bra is designed to fit close to the body with a smooth, supportive demi shape. The unlined cups should sit naturally against the bust without gaping, while the band should feel secure without digging or feeling restrictive.
Choose your usual bra size for the best fit. If you are between sizes or prefer a softer feel around the band, consider sizing up. The demi cut offers a lower neckline, making it ideal for outfits that need discreet support and natural shaping.
Product Care
Hand wash in cold water where possible, or machine wash on a gentle cycle inside a laundry bag. Fasten any closures before washing. Do not bleach, tumble dry or iron.
Allow the bra to air dry naturally after washing. Avoid wringing or twisting to help maintain its bare-edge finish, jelly gel bonding, shape and supportive fit over time.
Orders are processed within 2 business days.
Standard delivery usually takes 5–7 business days, while express delivery usually takes 3–5 business days.
Returns and exchanges are accepted within 90 days, provided the item is unworn, unused and returned in its original condition.
Meet FirmaLift™
Full-Body Shaping
Product Details
The Bare-Edge Unlined Demi Lift Bra with Jelly Gel - FirmaLift is designed to give you natural lift, smooth shaping and barely-there comfort under everyday outfits. With lightweight unlined cups, soft underwire support and a clean bare-edge finish, it helps create a smooth, invisible look without bulky padding.
The jelly gel bonding helps the bra sit smoothly against the body, reducing visible lines, harsh seams and pressure marks under clothing. Its demi neckline is designed to sit beautifully under scoop-neck, square-neck and lower-cut tops while supporting a softly lifted shape.
Soft memory underwire helps mould gently to your natural shape, offering support without the stiff feel of traditional underwire. Wide comfort straps help distribute support more evenly, making this bra a refined everyday option for women who want lift, elegance and a lighter feel.
Size & Fit
This bra is designed to fit close to the body with a smooth, supportive demi shape. The unlined cups should sit naturally against the bust without gaping, while the band should feel secure without digging or feeling restrictive.
Choose your usual bra size for the best fit. If you are between sizes or prefer a softer feel around the band, consider sizing up. The demi cut offers a lower neckline, making it ideal for outfits that need discreet support and natural shaping.
Product Care
Hand wash in cold water where possible, or machine wash on a gentle cycle inside a laundry bag. Fasten any closures before washing. Do not bleach, tumble dry or iron.
Allow the bra to air dry naturally after washing. Avoid wringing or twisting to help maintain its bare-edge finish, jelly gel bonding, shape and supportive fit over time.
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